Ever had the joy of using power tools?
Whenever I get my hands on a drill I can’t help but rev it a couple of times and play with it like a gun😂.
Tools have been an integral part of human evolution and development. Early men used stone tools to hunt and break things. As we evolved the tools we needed also evolved, in this modern digital world the tools you use are created with the purpose of making your life easier.
With the emergence of new SEO trends every day you need to have the best SEO tools to help you thrive in the changing landscape. I know you’re here to know more about these tools, so let me not waste your time and give you a list of the best SEO tools you need to have an advantage over your competitors.
19 Best SEO tools in 2024 to help you have an advantage over your competitors and make life easier
I understand that you are on the lookout for the best SEO tools to use for your projects and you need tools for specific functions. So, I have put together the best tools for specific SEO tasks like keyword research, content optimization, site analysis, site audits, and more.
So why wait? Let’s get started 🏁
SEO tools for keyword research
Of course, I had to start with keyword research, it’s one of the first and most essential tasks to do when it comes to SEO. Having the right target keywords is what determines the success of your content against your competitors. Let me start the list with a few paid keyword research tools and move on to the free stuff.
Ahrefs keyword research tool

Ahrefs is one of the leaders when it comes to SEO and it doesn’t matter if you’re an agency or an individual it’s a tool you can definitely benefit from.
The keyword explorer gives you a ton of metrics that are helpful like search volume, keyword difficulty, global search volume, traffic potential, elated keywords, keyword ideas, and many more. You can perform research for different search engines and platforms like Google, YouTube, Yahoo, Bing, and more.
Key features
- Ahrefs offers all the key metrics you need for your keyword research like search volume, global search volume, traffic potential, keyword difficulty, and more.
- Your keyword research is not limited to Google alone as you can access the keyword data of multiple platforms like Google, Bing, YouTube, Amazon, Yahoo, Yandex, and more.
- The organic history chart helps you identify the history of top-running blogs for your target keywords. This makes it easy for you to analyze your competitors ranking content for your keyword.
- To ensure you have all the relevant keywords and queries related to your original keyword, you can use the matching terms, and related terms feature to other related keywords to rank for.
- The advanced filtering capacity of Ahrefs lets you filter keywords based on terms, intent, country, volume, and more. This can help you find the essential keywords that you need to rank.
Pricing
Lite: $129/month
Standard: $249/month
Advanced: $449/month
Enterprise: Custom pricing based on your requirements.

Ratings
Rated ⭐⭐⭐⭐.5 (4.5 / 5) on G2
SEMrush

SEMrush is yet another Keyword research tool that helps you find the perfect list of keywords that you can rank for. With information like global search volume, the ability to narrow down based on location, information on keyword difficulty, and more you can find just the right keywords that work for you.
Unlike most tools on the list, you can get some info on your keywords without having to pay for their pricing plans.
Key features
- SEMrush has a very easy-to-use and powerful keyword dashboard with all the metrics you need for your keyword research like search volume, global volume, keyword difficulty, intent, and CPC.
- The intent tab of SEMrush helps you find the user intent which can be key to developing your content to meet the user’s search intent.
- The keyword variation and Questions feature lets you discover new and related keywords and questions people are searching for to reach the maximum number of users with your content.
- The SERP analysis feature lets you understand the results page for your keyword, by giving you information like top ranking pages, the backlinks they have, the traffic they get, the top keywords they use, and more. This helps you analyze your competitors who are ranking for the same keywords.
- The keyword magic tool lets you filter out keywords and play around with different metrics like phrase match exactly match and other advanced filters.
- The position tracker and keyword manager tool let you save the target keywords you are ranking for and view how your website is performing for those target keywords.
Pricing
Pro: $129.95/month
Guru: $249.95/month
Business: $499.95/month

Ratings
Rated ⭐⭐⭐⭐.5 (4.5 / 5) on G2
Moz

Moz is an essential keyword research tool that provides essential metrics such as search volume, keyword difficulty, and potential click-through rates, helping you select the best keywords for your content.
Moz’s Keyword Explorer tool allows you to discover and prioritize the best keywords to target, ensuring your content is optimized for maximum visibility.
Key features
- Moz has an easy-to-understand dashboard that displays all the necessary information about your keywords like search volume, difficulty, keyword suggestions, and more.
- The organic CTR helps gain info about the average click-through rate of content running for those keywords.
- The Priority score metric analyzes all the metrics and gives keywords a score out of 100 to easily decide the best keywords for you.
- The keywords suggestions feature gives you a list of related keywords to choose from to choose the best keyword with minimal difficulty. This can help you rank and gain traffic with ease.
- The SERP analysis gives you a complete view of the results page with information like top content for a Keyword, their traffic, their backlinks, and the top keywords they use.
- These features along with the historical view of content ranking for your keywords give an idea of the content your competitors are using to rank for those queries, which helps you develop your own content strategy.
Pricing
Standard: $99/month
Medium: $179/month
Large: $299/month
Premium: $599/month

Ratings
Rated ⭐⭐⭐⭐.3 (4.3/5) on G2
Google Keyword Planner

Google Keyword Planner is a free tool available with Google Ads. People generally use it to find keywords for their ad campaigns, it can also be used for your SEO keyword research as it provides information like monthly search volume and related keyword ideas.
Key features
- Google Keyword Planner is a free keyword research tool that just does the job and gives you basic information like keyword volume, keyword difficulty, and keyword ideas.
- The negative keyword feature lets you filter out the keywords you don’t want to rank for. This helps you find keywords that you are precisely looking for.
- The advanced filters in the tool arrive at those target keywords that you need precisely. This helps to avoid keyword stuffing for unnecessary keywords and improves the quality of your optimization.
- The search via website feature is a great way to find out the keywords your competitors are ranking for. By simply typing in you competitor’s website you get a complete list of keyword with their traffic information as well.
Pricing
Google Keyword Planner is free to use with a Google Ads account.
Ratings
N/A
Keywordtool.io

Keywordtool.io is an excellent choice if you are looking for an affordable solution that helps you identify long-tail keywords and niche search terms that can help you capture a broader audience.
Keywordtool.io isn’t limited to giving you results and keyword information for Google SERP it also generates keyword suggestions from multiple platforms like YouTube, Bing, and Amazon, making it ideal for comprehensive keyword research.
Key features
- One of the most noticeable features of this tool is the number of platforms you can perform keyword research on which includes Google, Bing, Amazon, eBay, YouTube, Appstore, Instagram, and more.
- It gives a limited set of keywords with key metrics like keyword suggestion, search volume, competition, and the keywords trend.
- You can get your long-tail keywords in the form of questions and prepositions using the multiple tabs on the top.
- With its multiple keyword research platforms, you are not limited to traditional SEO on Google, you can do your research for YouTube, and Instagram for your social media optimization as well.
- The country-based filters can help you find the target keywords for your location-based SEO strategies.
Pricing
Pro Basic: $69/month
Pro Plus: $79/month
Pro Business: $159/month

Ratings
Rated ⭐⭐⭐⭐.5 (4.5 / 5) on G2
Ahrefs free keyword generator

If you are looking for a completely free keyword research tool without any limits on daily searches this is the perfect choice for you. Although it doesn’t provide enough information as a paid version it gives off just enough for you to like keyword suggestions, their volume, and when it was last updated
Key features
- Ahrefs keyword generator is a free tool that lets you perform unlimited keyword searches and gives you 100 rows of keywords for each of you searches.
- It lets you perform keyword research for multiple platforms like Google, Bing, Amazon, and YouTube.
- This free tool gives you information like search volume, keyword suggestions, keyword difficulty, and when the information was last updated.
- To get more long-tail keywords in the form of questions you can simply switch to the questions tab, this will give you a list of 50 top-searched questions based on your keyword.
Pricing
Ahrefs free keyword generator is a free-to-use tool.
Ratings
Rated ⭐⭐⭐⭐.5 (4.5 / 5) on G2
Wordstream

Wordstream is yet another free keyword research tool that can do just the job for you. While most tools only give you a few rows of keywords and block the rest behind a paywall Wordstream gives you around 500 rows of keyword info and it sends it directly to your inbox.
So if you are a small business or an individual looking to upscale your SEO with the right keywords Wordstream is just the site for you.
Key features
- Wordstream is a free keyword research tool that gives you a list of 500 keyword suggestions with their traffic, which is the highest among any free tools.
- You can filter your search at the start based on industry and country if you are looking to narrow down your keywords.
- Wordstream gives you the necessary information like keyword traffic, keyword difficulty, and paid search metrics like CPC.
- Wordstrem lets you download your keywords to your PC with ease, you just have to join in with your mail and the keyword data will be sent to your mail automatically.
Pricing
Wordstream is a free-to-use keyword research tool.
Ratings
Rated ⭐⭐⭐⭐.5 (4.5 / 5) on G2
SEO tools for Content creation and optimization
Now that you have your keywords the next step is to create engaging content that will rank on the SERP. As content is the key element in SEO optimizing the content you create is essential to increase your chances of running high on Google. Here are the tools to help you do just that.
Surfer SEO

If you are looking to create and optimize your content within seconds for ranking in Google SERP Surfer SEO is just the perfect tool for it. Given the keywords and topic, it can create engaging content that is unlike AI-generated content.
Suppose you want to optimize your existing content. In that case, it has around 500 running factors it analyzes your content for and automatically optimizes your content with the right heading tags, relevant content, links, and more.
Key features
- Surfer SEO has an in-built keyword research tool that lets you pick the target keywords for which you want to write your content for. The advanced capability of the tool lets you pick keywords with minimal competition with ease.
- The AI tool does thorough research for your topic and develops an SEO-optimized outline with the right header tags.
- The tool then creates highly engaging and optimized content that can easily rank on the top of the SERP. Based on your requirements you can ask the AI to write content for Blogs, Webpages, Product descriptions, and more.
- The inbuilt SEO score lets you determine the potential success of the content, and optimize if needed. You can check for plagiarism, edit the content when needed, and make it ready for publishing all in one place.
- The auto-optimize feature lets you optimize your existing blog post and website content within seconds. Using this feature you can make sure all you previous content are also SEO-optimized.
- To make the whole workflow easier Surfer SEO lets you export the blog post to your WordPress website with just a few clicks.
Pricing
Essential: $89/month
Scale: $129/month
Scale AI: $219/month
Enterprise: Custom pricing based on your requirements.

Ratings
Rated ⭐⭐⭐⭐.8 (4.8 / 5) on G2
Clearscope

If you want a fast way to optimize your content within seconds to save time Clearscope is your perfect solution. It uses AI to analyze top-performing content and generate detailed reports on keyword usage, content gaps, and readability.
Clearscope helps you create comprehensive and high-quality content that meets both user intent and SEO requirements. So, with Clearscope you can relax on your content quality checklist as it is taken care of for you.
Key features
- If you want to optimize your existing content or even create optimized content clearscope does the job with perfection.
- If you want to create high-ranking content, Clearscope checks out the top-performing content for your chosen keywords and gives you detailed reports. Using this you can get an idea of the keywords your competitors use, the content outline, and the number of backlinks you need to rank first.
- Clearscope suggested related keywords based on your content which can increase your visibility by ranking for multiple search terms.
- The readability and optimization score provided by Clearscope gives you an idea of the potential performance of your content.
- The auto-optimize feature lets you optimize your existing blogs and content to help you rank higher.
Pricing
Essentials: $199/month
Business: $599/month
Enterprise: Custom pricing based on your requirements.

Ratings
Rated ⭐⭐⭐⭐.9 (4.9 / 5) on G2
Frase

Frase is a simple and effective content creation and optimization tool. It uses advanced AI to create and optimize your content. It follows the same workflow as a content writer, with the initial stage being research followed by outline, then writing, and finally optimization.
With the ability to edit your generated content, you can tweak it as you wish, with the SEO and readability score on the side you can ensure that your content is user-friendly and also SEO friendly.
Key features
- The features of Frase are quite simple and straightforward, Frase divides your content workflow into three stages and helps you unscale your content. This makes Frase easy to understand and use.
- Frase uses AI to do your keyword research and research the top-ranking content for those keywords. Using this information and research it creates an outline for your content.
- Based on the outline you can give prompts to generate content with ease using AI, if you have a description called ‘difference between SEO and SMM’ you can give a prompt to write content for this section
- The SEO score feature gives you information on how optimized your content is and how readable it is for users, using this information you can further optimize your content if needed.
- The WordPress integration lets you export your blog directly as drafts to your WordPress posts page.
Pricing
Free trial
Solo: $15/month
Basic: $45/month
Team: $115/month

Ratings
Rated ⭐⭐⭐⭐.8 (4.8 / 5) on G2
InLinks

If you are looking for an all-rounder Content tool for SEO InLinks is your perfect choice. With its advanced SEO tool, you can organize and optimize your SEO efforts, with its in-built keyword research tool and content optimization tool, you can easily create and optimize your content to rank on top of the SERP.
As I said this is an allrounder tool because it also helps increase the running of your other pages through effective internal linking. Having a detailed internal linking chart you can create content and have an internal link for it in your high-ranking pages to boost ranking for other pages.
Key features
- InLinks has an entity-based optimization feature that lets you organize and optimize your website. Inliks understands your content and the main entities you use like links, structural data, and schema markup to optimize the the way Google understands.
- The internal linking feature allows you to easily audit and optimize your internal links across your pages and contents. This makes sure that the whole of your site is indexed and takes advantage of your high-ranking page to help boost the ranking of other pages.
- The advanced content optimization feature analyzes your content and implements the best SEO practices to optimize it.
- The competitor analysis for content and keywords helps InLinks come up with new content suggestions to increase your authority in your niche.
- The built-in keyword research tool makes your life so much easier by helping you find the right keywords to write content for. You can choose the keywords for your niche based on competition, difficulty, volume, and more metrics.
- InLinks also has the ability to refurbish or create new content for your social media posts to help you increase your visibility across all platforms and stay relevant to emerging social media marketing trends.
Pricing
Free plan with limited features and uses
Freelancer: $49/month
Agency: $196/month
Enterprise: Custom pricing based on your requirements.

Ratings
Rated ⭐⭐⭐⭐.9 (4.9 / 5) on G2
MarketMuse

If you are looking for an AI-powered solution to optimize your content strategy MarketMuse is the perfect solution for you. With its advanced AI, you can optimize your content based on your keywords, and analysis of other top-ranking content.
You can always monitor your content’s performance on the SERP and analyze areas for improvement using AI which easily performs content audits and optimizes your content for you.
Key features
- MarketMuse is a complete content optimization package that finds out the places your content can improve and provides suggestions and fixes to help you out.
- MarketMuse generates detailed content briefs that outline the key topics, subtopics, and questions to cover in your content.
- MarketMuse with its SERP x ray feature looks at what your competitors are doing and provides insights on how to outshine them. It helps you find gaps in their content that you can fill to gain an edge
- MarketMuse has a unique metric called topical authority which helps you find the areas where you excel and the places where you can improve.
- MarketMuse has a performance tracing feature that lets you track the performance of your optimized content, thai constant monitoring gives you ideas and suggestions of how you can improve further with your content.
Pricing
Free 7-day trial with a maximum of 10 queries.
Standard: $149/month
Team: $399/month
Premium: Custom pricing based on your requirements.

Ratings
Rated ⭐⭐⭐⭐.6 (4.6 / 5) on G2
Ahrefs is one of the leaders when it comes to SEO and it doesn’t matter if you’re an agency or an individual it’s a tool you can definitely benefit from.
Technical SEO tools
So you have your keywords, and your optimized content is there on your website what now? You analyze the performance of your website and keep optimizing to stay ahead of the competition right?
You cannot check each and every element of your website again and again, so you use tools that can analyze your site, and give information about areas for improvement.
Here are the best tools you can find to do your technical SEO tasks!
Ahrefs site audit

If you are looking to audit your site regularly to find any issues and areas for improvement Ahrefs site audit is your best possible solution. It crawls your website and identifies issues that could be impacting your SEO, such as broken links, duplicate content, and slow-loading pages.
The best part is the automation it comes with, you can set regular time intervals where it automatically audits your site and creates a report for you to see and optimize to get higher rankings.
Key features
- Ahrefs Site Audit simulates how Google sees your website by crawling your entire website to identify issues that could affect your SEO. It checks for broken links, duplicate content, slow-loading pages, and more, giving you a complete picture of your site’s health.
- Ahrefs allows you to customize your crawl setting to find potential issues in specific areas you want. You can customize your crawl setting by choosing which bots to use, deciding what information to extract, and more.
- It generates detailed crawl reports that categorize problems by severity, so you know which ones to tackle first. This helps you address the critical issues first making your workflow efficient.
- Ahrefs can automatically crawl your site at set intervals and send you the reports, so you always stay on top of any new issues without having to manually do all the work.
- Not only does Ahrefs identify issues, but it also provides information on how to fix those issues. This helps you address problems quickly and efficiently, improving your site’s performance and rankings.
Pricing
Lite: $129/month
Standard: $249/month
Advanced: $449/month
Enterprise: Custom pricing based on your requirements.

Ratings
Rated ⭐⭐⭐⭐.5 (4.5 / 5) on G2
SEMrush site crawl

SEMrush Site Crawl is a powerful feature within the SEMrush toolkit, which can help you conduct in-depth technical SEO audits. It crawls your site like how Google bots do and provides detailed reports of your website’s health, errors like 302 redirect errors, duplicate pages, HTTPS issues, site performance, and more.
SEMrush Site Crawl also offers clear recommendations along with issues to fix them which can save you the time and effort which you will spend looking for solutions.
Key features
- SEMrush is a freemium tool that crawls your website to find any technical issues that might affect SEO like broken links, duplicate pages, security issues, redirect issues, page speed issues, and more.
- The advanced crawl customization gives you full freedom of what you want to do. If you want to use a Google desktop bot to specifically crawl your blog pages you can do just that, you can also customize what information you need from the crawl.
- The SEMrush crawl dashboard gives you a detailed overview of the crawl report with easy-to-access tabs for issues, crawled pages, statistics, progress, and more.
- SEMrush has a crawl comparison feature that lets you compare two crawl data. This can help you to identify if your fixes have worked by comparing the previous crawl data with the one after fixing issues.
- Along with identifying issues SEMrush also gives you the solution to fix those issues making your life easier.
- You can also schedule regular site audits to ensure that your site health is optimal, SEMrush will audit your site at regular intervals and send you an email with the crawl report.
Pricing
Pro: $129.95/month
Guru: $249.95/month
Business: $499.95/month

Ratings
Rated ⭐⭐⭐⭐.5 (4.5 / 5) on G2
Screaming Frog

Screaming Frog is one of my favorites as it is the tool I personally use as it doesn’t require a monthly subscription like most tools on the list. It helps you perform detailed audits of your website by crawling it, to find any technical issues with it.
The premium version lets you choose different bots to crawl with so you know how your site is indexed on different search engines. Screaming Frog provides information like broken links, duplicate content, metadata issues, and more.
Key features
- Screaming Frog is one of my favorite site audit tools I use because it is locally installed on your PC which means you can save your crawl data easily as files.
- It provides a ton of crawled information like technical SEO issues, redirect issues, issues with backlinks, pagination issues, and many more. These can help you address any key issues with your website constantly.
- The easy integration with Google Analytics, Google Search Console, and page speed insights gives you additional information in your crawls. The data from these applications are added to your crawl report to provide you with a complete holistic view of your website.
- Along with finding issues, it gives a detailed solution for the issues as well which makes site audits a whole lot easier. If you depend on a developer to fix and change this feature can be really helpful as you can give the issue along with the solution.
- The advanced customization available in the paid version lets you customize your crawl setting as you wish. You can choose which bot to crawl with, which pages to crawl, what crawl information you need, and much more.
Pricing
Free version available with limited features
Paid version: $259/year
Ratings
Rated ⭐⭐⭐⭐.7 (4.7 / 5) on G2
Google Search Console

Google Search Console is an essential tool you must use to monitor your site. It’s a free tool that helps you index your site, monitor your site health, check how your different pages are performing, and do more. Always staying updated on what happens on your website through the search console is extremely important, as it can help you rank higher and stay ahead of your competition.
Key features
- As an SEO Specialist, this is one of the most essential tools I use as it is free and gives complete data about my website. It gives you information about your traffic, your page indexing status, usability issues with your pages, and other technical issues that need fixing.
- It is easy to add your domain and set up a project and Google Search console has one of the easiest and simplest dashboards to understand and navigate.
- The traffic information gives you an idea of how users are finding you, your organic traffic data, and how each page is performing. The indexability feature helps you check if your pages are indexed and gives you the option to request indexing for your pages.
- The core web vitals feature gives you information about the usability issues your users face both on desktop and mobile. This gives you the enhancement to fix your user experience issues.
- It allows you to upload and index new site maps or existing ones to make sure you are discoverable on Google.
Pricing
Google Search Console is free to use
Ratings
Rated ⭐⭐⭐⭐.7 (4.7 / 5) on G2
Google Analytics

This is another free tool from Google that lets you get a ton of information about your website and your user behavior. It can help you identify user behavior to improve your conversion rate. This is a key tool among bot SEO and paid marketing experts as the data gained via Google Analytics helps develop new SEO strategies and optimize the existing ones.
Key features
- Google Analytics is yet another free tool that I use day to day because of the immense data it provides. This data is essential to optimize your strategy and measure your success.
- Google Analytics gives you all the data you would need like your website traffic, who visited your site, what they do on your site, which devices they use, the time spent, where your users are from, how many conversations you get, and many more useful data.
- All this data can be utilized to optimize your website for user retention and conversion. While ranking on SERP is important, turning your traffic to posting customers is the objective and Google Analytics helps you do that.
- The simple dashboard gives you an expandable snapshot of all the data you could possibly need making it easy for you to find the data report you are looking for.
- This when paired with the easy setup for websites and apps makes this a tool you should definitely use if you want to optimize your site and measure your success.
Pricing
Almost all features of Google Analytics are free to use
Google Analytics 360 (GA360) pricing starts at $150,000 per year, or $12,500 per month, and can increase based on the size of the website.
Ratings
Rated ⭐⭐⭐⭐.5 (4.5 / 5) on G2
PageSpeed Insights

PageSpeed Insights by Google Lighthouse is a free tool offered by Google to help you enhance your SEO and user experience. It helps audit your site for information about your site’s performance, page speeds, usability across devices, overall SEO score, and more.
This is an essential tool as it is powered by Google and tells you how Google sees your page, so optimizing it based on these recommendations will surely increase your rankings.
Key features
- PageSpeed Insights is a free-to-use tool that analyzes the links you give to give detailed reports on any SEO or User Experience-related issues with your website.
- PageSpeed Insights has two tabs for desktop and mobile to give you an idea of how your website performs on these two devices.
- This tool gives you a score for four different areas performance, accessibility, best practices, and SEO. These scores are out of a hundred and determine the score Google gives your website. Optimizing to increase this score is key to ranking higher on the SERP.
- The core web vital features give you an idea of how your page loads on search engines and the speed it loads. In this tab, you get information about issues with Largest Contentful Paint (LCP), Interaction to Next Paint (INP), Cumulative Layout Shift (CLS), First Contentful Paint (FCP), First Input Delay (FID), Time to First Byte (TTFB). Using this you can optimize your page loading speeds to enhance your rankings.
- The accessibility and best practices tab gives you information about issues related to elements on your website. With the solution to these issues given alongside you can easily optimize your website for usability.
- The last section is SEO, where you get all the issues related to your SEO along with the ways to fix them. This ensures that your site is always optimized which can increase your ranking on the Google SERP.
Pricing
PageSpeed Insights by Google Lighthouse is free to use.
Ratings
N/A
Lumar

Previously known as Deepcrawl, it is a website crawler tool that helps you audit your website. If you are looking for a quick page crawler that can audit multiple domains with ease Lumar is your best option. It analyses your site for issues and provides quick fixes you can do to improve your website. The priority scale helps you address critical issues first and move on to less harmful issues helping you have an optimal workflow.
Key features
- Lumar is one of the fastest site crawlers with an intuitive dashboard to sweeten the deal. It had a visually appealing dashboard with easy-to-navigate icons. You can see an overview of your site’s health with all the relevant data and metrics for better understanding.
- Lumar crawls your site with speed to find issues like duplicate pages, broken links, site speed, and any issue that would affect your website’s health.
- The advanced customization is what separates Lumar from the rest, you can create custom crawl parameters, custom tests to analyze fixes, customize your reports generated, and much more.
- The health score in the dashboard and the industry benchmark graph help you have an optimization target to work towards.
- The priority flow chart gives you the list of issues and categorizes them based on their importance so you can prioritize critical issues first.
Pricing
Custom pricing based on your requirements.
Ratings
Rated ⭐⭐⭐⭐.6 (4.6 / 5) on G2
Pick your tool and craft your success story
So now you have an idea of all these amazing tools in the industry, but which one should you choose?
Well, it is totally your call, depending on your needs, objectives, and budget pick the tool you need and get going it’s that simple. If you want to upscale your content and optimize it pick one of the content optimization tools, you need to know which keywords to use but if you’re on a budget? Use one of the free keyword research tools.
The field of marketing is always evolving and changing with new digital marketing trends emerging every day you need all the help you can get to stay ahead of the competition. So pick your tool and craft your success story!